October 19, 2020

Long Live Rock

From the "Odds & Sods" liner notes by Brian Cady.

Produced by The Who and associate producer Glyn Johns at Olympic Studios, Barnes June 5, 1972.

"Well there are dozens of these self conscious hymns to the last fifteen years appearing now and here’s another one. This was featured briefly in the film for which Keith made his acting debut, That’ll Be The Day. Billy Fury sang it. This is most definitely the definitive version. I had an idea once for a new album about the history of The Who called ROCK IS DEAD – LONG LIVE ROCK. That idea later blossomed into QUADROPHENIA."
–Pete Townshend

Pete said further that Rock Is Dead — Long Live Rock was not only going to be an album but also a television special.

"Long Live Rock" was released as a single from Odds & Sods only in Italy, Israel and Japan in November 1974. A general release as a single came in 1979 when it was pulled from The Kids Are Alright soundtrack album. In Britain, it came out 1 April 1979 and went to #48; in the U.S. July 7, 1979 was when it hit the charts, going to #54 in Billboard and #66 in Cash Box.

The Who began performing it live August 11, 1972 and it was revived occasionally, most notably during the 1982 tour where it appeared on the Who’s Last album. 

Track 17 on the 1998 Odds & Sods CD in a remix that resembles the original LP’s mix and is different from the mix on The Kids Are Alright and the 30 Years Of Maximum R&B boxset.